Care Aqueous Cream

PIP Code: 372-2436


Relieves dry skin by helping to restore dry or sensitive skin to retain moisture

Care Aqueous Cream is an emollient used to relieve the symptoms of dry skin. It may also be used as a soap-substitute for skin washing.

Care Aqueous Cream gives a little love to dry skin. Suitable for adults, the elderly and children, it is not considered likely to cause any undesirable effects during pregnancy.

icon of active ingredient
Emulsifying ointment 30%
Suitable for children, adults and the elderly
Cream bottle
100g Cream

More about this product

  • Directions for use
  • Prescribing Information
  • Self Care Advice
  • FAQs

Directions for use

Apply the cream to the skin.

Adults, the elderly and children: Apply to the affected area of skin as required.

Prescribing Information

Product Authorisation Holder:Thornton & Ross Ltd, Huddersfield, HD7 5QH, England
Legal classification:GSL
Product name:Aqueous Cream BP
Ingredients:Emulsifying ointment 30% w/w, White soft paraffin 15%w/w, Liquid paraffin 6.0%w/w.
Indications:For the topical application to the skin: As an emollient for the symptomatic relief of dry skin conditions: As a soap-substitute for skin washing
Information about this product, including adverse reactions, precautions, contra-indications, and method of use can be found at:https://www.medicines.org.uk/emc/product/4820/smpc


Self Care Advice

How to treat itchy, dry skin:

  • Itching can affect any area of the body
  • Mild, short-lived itching is common, but it can sometimes be severe and frustrating to live with

There are things you advise patients to do that may help, including:

  • Patting or tapping the itchy area, rather than scratching
  • Cooling the area with a cold compress, such as a damp flannel
  • Bathing or showering in cool or lukewarm water
  • Using unperfumed personal hygiene products
  • Avoiding clothes that irritate your skin, such as wool or man-made fabrics
  • Using a moisturiser if your skin is dry or flaky


If dry, itchy skin isn’t relieved by a moisturiser, what advice can be given?

Antihistamine and steroid cream may help relieve itching caused by certain skin conditions.

  • Pharmacy benefits
    Pharmacy Benefits
  • Consumer benefits
    Consumer Benefits

Pharmacy Benefits

  • Everyday product
  • Easy in-store display
  • Wide consumer base
  • Stronger seasonal demand in spring, summer and school holidays

Consumer Benefits

  • Flip-top lid
  • Simple, easy to use
  • Absorbed quickly
  • Non-greasy moisturiser ideal to use for treating dry skin, including eczema and dermatitis
  • Suitable for children, adults and elderly

Did you know?

Emollients are moisturising treatments which cover the skin with a protective film to trap in moisture.

Our Achievements

ViraSoothe Chickenpox Relief Cooling Gel – Highly Commended at the 2019 MPV awards
Co-Lactase Infant Drops – Highly Commended at the 2019 MPV awards
Pharmacy assistants highlighted the Care range as “Great value”, “Wide range” and “Reliable”
Over 80% of pharmacy staff now recommend Care products at least once a day
Over half of pharmacy staff do not believe there is a credible competitor range to Care
Pharmacists describe the Care range as “Great value”, “Wide range” and “Quality”
Almost all pharmacy staff recognise Care as being more useful in the current self care climate
9 out of 10 pharmacy staff believe Care provides remedies for the majority of common ailments
By 2004 the Care brand was selling 30,000 products a day through UK pharmacy
Genuine innovation with Care Co-Lactase
Revolutionising the treatment of chickenpox with Virasoothe
Driving great value for customer at great margins for pharmacies
Grey Angle